2. Responsive web design is more user friendly. This usability of your website should always be your focus, whether it is being viewed through desktop or mobile.
A recent Google study has shown that 48% of users do not feel cared for if your mobile web experience is lacking. This is vitally important, as 61% stated that they would move onto the next site quickly if not immediately presented with the information they want. Now, the incorporation of responsive web design can give your consumers the best experience possible.