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Behavioral Email Marketing – How To Convert A Visitor Into A Lifelong Customer


What Are Behavioral Emails?

Behavioral emails as the name suggests are emails that are a response to the reader’s actions, sensing the slightest of it. Behavioral emails base their functionality on codes that go along collecting your recipient’s browsing behavior in its entirety, and thereby send emails in sync with their needs and interests. In other words, it uses observations to provide a better matching marketing solution for each individual.